THINKSMART.
Thinkswell is a full-service marketing agency in Nashville built for entertainment and hospitality brands. We handle strategy, paid media, brand development, and web — so your audience grows and your brand actually means something.
WE DON'T JUST RUN ADS.
Thinkswell is a full-service marketing agency born in Nashville. We built the agency because entertainment and hospitality brands deserved more than cookie-cutter campaigns from agencies that spread themselves too thin.
We work with a select group of clients — which means every brand we take on gets our full attention, our full network, and our full creative energy. We sit at the intersection of entertainment and hospitality, partnering with artists, venues, and brands to build strategies that actually move the needle.
FULL SERVICE. FULL SEND.
Four core capabilities. One unified team. All focused on making your brand impossible to ignore.
Marketing Strategy
We build the entire playbook — audience research, competitive analysis, campaign architecture, and KPI frameworks. Not just campaigns. A strategy that actually works for entertainment and hospitality brands.
Paid Media
Every dollar works harder when it's placed with precision. We manage Meta, Google, TikTok, and programmatic campaigns with a data-first approach — maximizing reach, engagement, and ROI for artists, venues, and brands.
Brand Development
Your brand is your story. We craft visual identities, messaging frameworks, and brand systems that resonate with audiences and stand the test of time — from logos to full brand guidelines.
Web Development
Beautiful, fast, and built to convert. We design and develop custom websites and digital experiences that represent your brand at its highest level — from artist sites to hospitality booking platforms.
HOW WE WORK.
Three steps. Zero fluff. Every engagement starts the same way — with clarity, moves with purpose, and ends with proof.
We Start With Why.
Before we spend a dollar or design a pixel, we dig into your brand, your audience, and your goals. We build a clear roadmap — one that connects your story to the people who need to hear it. No guesswork. No generic playbooks.
Then We Move.
Strategy without action is just a document. Our team executes across paid media, creative, web, and social — fast, intentional, and built to perform. Every asset, every ad, every post is crafted to move your audience, not just reach them.
And We Deliver.
We measure what matters — ticket sales, streams, bookings, revenue. You'll always know what's working and why. We don't hide behind vanity metrics. We show up with real numbers and keep optimizing until the results speak for themselves.
Ready to start with Step 01?
Start a Conversation →NAMES YOU KNOW.
Through the years, we've had the pleasure of collaborating with some of the most iconic names in entertainment, hospitality, and beyond. Past and present, every partnership has shaped who we are.
BORN IN NASHVILLE.
BUILT FOR THE WORLD.
Nashville isn't just where we work — it's in our DNA. The energy of Music City, the hustle of Broadway, the warmth of Southern hospitality. We bring that spirit to every campaign we run, every brand we build, and every client we serve.
THE HEAD HONCHO.
"We hyper-focus on select clients to help them excel in all aspects of digital strategy. Our team is hard-working, creative, and — quite honestly — a lot of fun to work with."
— Tim Gerst, CEO
Tim is Thinkswell's founder and the driving force behind every major client relationship. With over 20 years of experience in entertainment and hospitality marketing, he brings an unmatched network, a strategic mind, and the energy of someone who genuinely loves what he does.
He consults on all things strategy and leans on his extensive network to move the needle forward for every initiative. Tim's approach is simple: treat every client like they're the only client, and never stop thinking bigger. Beyond the agency, Tim is deeply rooted in the Nashville community — serving on nonprofit boards, championing local causes, and giving back to the city that made Thinkswell possible.
LET'S BUILD SOMETHING.
Ready to grow your brand? Whether you're an artist looking to build your audience, a venue ready to fill more seats, or a brand that needs a real strategic partner — we want to hear from you.